Transferring your contacts into MailChimp to send marketing emails

MailChimp ( is a great online tool for sending email newsletters and other marketing material. MailChimp has affordable pricing plans, including a free plan suitable for many companies.

Once you've created an account with MailChimp, FoodStorm can automatically synchronise your contacts with a MailChimp List (Note that your FoodStorm contacts will be added to MailChimp, but MailChimp contacts will not be added to FoodStorm).

We now have a separate List for Customers and Leads, so two lists will be required henceforth.

Enabling MailChimp Sync

To set up FoodStorm to sync your contacts with MailChimp, follow these steps:

  1. In MailChimp, ensure you have created a Customer List for your FoodStorm contacts to go into.
  2. In MailChimp, also create a List for your Leads.

Important Note! Any contacts not in FoodStorm will be deleted from these lists! We recommend creating lists just for your FoodStorm Customers/Leads, and put any other contacts into a different list in MailChimp.

  1. Now in FoodStorm, click Settings > Plugins > MailChimp > Activate.
  2. You need to connect FoodStorm to your MailChimp account. To do this, click Connect FoodStorm to your MailChimp account...
  3. Enter your MailChimp username & password on the next page, then click Connect.
  4. You'll then be taken back to the Sync with MailChimp page. Tick the Sync with MailChimp checkbox. 
  5. In the Customer List Name field, type the name of the List of Customers you created in MailChimp.
  6. In the Lead List Name field, type the name of the List of Leads you have created in MailChimp.
  7. Click Save.
FoodStorm will then begin to sync your contacts with MailChimp - you can see it's progress on the Import & Export page. After that, FoodStorm will sync your contacts on a daily basis (the exact time of day will vary).

Disabling MailChimp Sync

To turn off MailChimp Sync:
  1. In FoodStorm, click Settings > Plugins > MailChimp > Deactivate.
  2. Un-tick the Sync with MailChimp checkbox.
  3. Click Save.
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